Job opportunities

Product Marketing Manager

We are looking for a Product Marketing Manager to join our team and help our fast-growing tech company. As PMM, you will play a crucial role in understanding and influencing the market in some specific industries. You will collaborate closely with Account Executives, Product Managers, and Marketing Experts to ensure Product-Market-Fit and maximize our marketing efforts. Together, we will work as an agile marketing team, collaborating in "sprints" to continuously deliver value. If you have a passion for solving industry problems and are eager to contribute to our collaborative marketing efforts, we invite you to apply for this position. Remote
The job

Tasks and responsabilities

  • Collaborate closely with Account Executives to define and refine Ideal Customer Profiles (ICP) for specific industries and personas 
  • Develop a deep understanding of the market, including competitors, trends, and customer needs, to identify opportunities, partnerships, and challenges that can drive value and growth. 
  • Work closely with Product Owners and Product Managers to ensure the product roadmap is aligned with optimizing Product Market Fit (PMF) 
  • Conduct market research and analysis to identify opportunities in the Operational Risk Management and EHS Software 
  • Develop and implement marketing strategies and campaigns to promote the product and capture target customers 
  • Create and manage marketing collateral, including sales tools, case studies, social medias and website copywriting 
  • Collaborate with the Chief Growth Officer and marketing team to develop and execute campaigns that align with the product positioning and messaging 
  • Act as a brand and product ambassador, representing the company at industry events, conferences, and customer meetings 
  • Collaborate with cross-functional teams, including Sales, Customer Success, and Product Development, to gather feedback and insights for product improvement 
  • Communicate product updates, features, and benefits to both internal teams and external customers and prospects 
  • Measure and analyze the effectiveness of marketing activities and adjust strategies accordingly to drive growth and achieve business objectives. 
Your profile

Required Qualifications

  • Education: A bachelor’s degree in marketing, business administration, or a related field. A master’s degree or MBA may be preferred. 
  • Experience: Several years of experience in product marketing, preferably in the B2B SaaS industry. Experience in a leadership or managerial role may be beneficial. 

Required Skills and Abilities

  • Knowledge of B2B SaaS: A strong understanding of the B2B SaaS business model, including the sales cycle, customer journey, and subscription-based pricing models. 
  • Market research and analysis: Proficiency in conducting market research, competitive analysis, and gathering customer insights to inform marketing strategies and product positioning. 
  • Product and industry knowledge: In-depth knowledge of the marketed product and a good understanding of the target industry and customer personas. 
  • Collaboration and communication skills: Ability to collaborate effectively with cross-functional teams, including sales, product management, and customer success. Excellent written and verbal communication skills are essential. 
  • Strategic thinking: Ability to think strategically and align marketing efforts with business goals and objectives. Strong analytical skills to evaluate market trends and customer data to drive decision-making. 
  • Creativity and innovation: Ability to develop and execute innovative marketing campaigns and strategies to differentiate the product in a competitive market. 
  • Adaptability and agility: Willingness to adapt to a fast-paced and evolving industry, and the ability to quickly adjust marketing strategies based on market dynamics and customer feedback. 
  • Leadership and management skills: Strong leadership qualities to effectively manage and mentor a team and influence stakeholders at various levels of the organization. 

At CONFORMiT you have also

  • Flexible work schedules (for real!)
  • Group insurance (including dental, wow!)
  • Sports during lunch breaks
  • Team breakfasts and 5 to 7 every month
  • The option of working from the “Home Office”
  • A pension plan
  • An active social club
  • A creativity committee that helps you carry out projects outside of your scope of work.
  • A salary worthy of your talent
  • Shared benefits
  • Career counselors and skills development program
  • Unlimited coffee and much more!

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